While most nonprofits rely on volunteers, small- and medium-sized nonprofits rely heavily on them, with some being 100% volunteer-run organizations. Their preference is to use direct mail, flyers, and other offline marketing tools. This is okay, but you want to balance your offline marketing efforts with online tools such as social media. Expanding Your Reach Is Easier Than You Think Engage with your target audience online. You have a better chance of reaching your audience around the world and not just organizations who are located in your physical area. It’s possible to find people and companies who believe in your …
5 Tips on Asking for Donations
Asking for donations from individuals and businesses can be a daunting task. Not only do you have to convince someone that your organization is doing something worthwhile, but you also have to try to persuade them that they should give some of their own money to help your efforts. In an effort to calm some of your nerves when it comes to asking for donations for your nonprofit, we’ve assembled a list of some of the best strategies to implement when you are making asks to individuals and businesses. Research Your Donors to Read Their Minds The words you want …