Senior Account Strategist
As VPG’s Senior Account Strategist, Robin has a passion for building intuitive marketing strategies for client partners within a team environment. Robin enjoys perfecting functional systems and strategies to support company marketing requirements with ease. Being part of a client facing team brings her satisfaction as she can guide communication of client partners’ voices with integrity and grace. Robin has made herself essential in helping business matters run smoothly with her strong ability to learn client partners mission and future goals. She has learned organizational administration from the ground up and this has come to serve VPG and its clients well.
Robin has called Chicago home for over a decade. She spent her establishing years in Chicago developing a head for integrative marketing strategy and cultivating the coordination of stand out promotional events for PR Chicago. She began as a Brand Ambassador and quickly rose from the ranks to the position of Event and Social Media Manager. These experiences fostered her ability to learn foundational skills and then bring this knowledge to the table to understand how a company functions as a whole. For VPG, this knowledge is key for bringing an association’s vision to life.
Favorite motto/quote: “The key to realizing a dream is to focus not on success but on significance — and then even the small steps and little victories along your path will take on greater meaning.” -Oprah Winfrey
When you’re not at VPG, you’re: Walking in Chicago’s beautiful city parks, playing with my cat, Noodle, creating work/life balance through meditation, and developing my ability to cook seasonally through the teachings of Ayurveda.
One person you’d like to meet (dead or alive): Comedian, Maria Bamford
What do you want to be when you group up: Project Manager
Greatest achievement: Learning how to meditate and incorporating the practice into my daily life to support my emotional and physical health.